Products in the right place at the right time

Star OUTiCO’s Launch Optimisation service facilitates the launch phase of products that are new to market, supporting clients to forecast when a new product will be available on prescribing systems, and enabling them to strategise with confidence.

The offering includes mapping the timeframe to a product’s inclusion on the clinical system from the point of presence on the NHS Dictionary of Medicines and Devices (dm+d) to tracking progress and providing regular updates to the client to the point where the product is included on the prescribing systems.

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